JOIE is one of my favorite contemporary brands, their clothes perfectly fit their motto "Casual, Comfortable, and Luxurious"Located in Los Angeles, JOIE is always evolving, says Serge Azria, Owner and Creative Director of the brand who introduce JOIE Shoes in Spring 2007, Soft JOIE in Spring 2010, and most recently JOIE Handbags in Fall 2012.
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